Nowadays, running a successful business without a mobile app is increasingly challenging. People rely on their phones for activities such as communicating, working, learning, ordering food, doing sports, etc. The mobile app market continues growing as new mobile solutions are developed each year.
For this reason, startups and businesses need to develop mobile apps to reach more prospective clients. Custom mobile apps are a game-changer, and they can expand your customer base, thus increasing your overall income. Therefore, the main question is, what kind of app should you develop?
This article discusses what native apps are and when to choose native mobile app development when creating a custom mobile app for your business.
What are native apps?
Native apps are software applications developed for use on a specific device or platform.
Since native apps are built for use on a specific device and its operating system, they can use device-specific software and hardware. Native apps offer optimized performance. Compared to mobile cloud apps and web apps developed generically on multiple systems, native apps make the most of technological advancements like the GPS.
The two major phone OS sites are Google's Android and Apple's iOS. Native apps are usually written in the code primarily used for a particular device and its OS. For instance, developers write iOS apps in Swift or Objective-C while using Java to create native Android apps.
These apps work with a device's OS to make them more flexible and perform faster than alternative apps. Most businesses struggle with knowing when to choose native mobile app development for their applications. However, scalability and user experience are the key reasons you should choose native mobile app development.
What is native app mobile development?
Native mobile app development refers to creating a mobile app dedicated and tailored to a particular platform such as Android and iOS.
Since developers build native apps specifically for the OS, they offer more user engagement than hybrid apps. Some of the benefits of developing native apps include better performance than web-based apps and access to device hardware.
Unlike web apps, native mobile apps don't operate in their browser. They have to be downloaded from site-specific stores such as Google Play and Apple Store.
Native mobile app development for business is more complicated than mobile websites. There's no reason to be concerned about browser behavior or compatibility since you can use the native capabilities of the phone OS to build a rich user experience and implement application features.
Key benefits of developing native apps
The main reasons companies choose native mobile app development are scalability, enhanced performance, and security. Learn more.
1. Native apps have better performance
These apps are built and optimized for a specific purpose when created using native mobile app development. Consequently, native apps boast significant performance. The apps are responsive and quick as they're tailor-made for a specific site and compiled with their core APIs and programming language.
As a result, native apps are more efficient. The apps are stored on devices, allowing the software to use the gadget's processing power. The visual aspects and materials of a native mobile app are already stored on the users' device, resulting in fast load times.
2. Native apps are greatly intuitive and interactive
Native mobile apps are more responsive to user output and input; thus, they offer a better user experience. They consider their gadget's OS environments an essential part of the gadget.
Developers create these apps for a specific operating system. They adhere to strict standards when developing the apps, which ultimately synchronize and improve the user experience with the particular OS. Consequently, the application's flow is more natural because every site has its UI criteria.
Users can interact with applications using gestures and actions they already know if they follow specific standards.
3. Developers have access to the entire feature set of devices
Native applications are developed for a specific platform and utilize the gadget's capabilities. Native apps have access to the device's hardware like the microphone, camera, and GPS.
One of the benefits of native app development for businesses is that it has push notifications. This means that developers have access to tools and APIs offered by the platform they're developing for. There are no limitations on how you may use the application.
4. Native apps are highly secure
Most hybrid applications rely only on system browser security. In contrast, native apps are usually secured by various OS layers, making it difficult to misuse them.
Moreover, native apps don't depend on third-party systems. They use APIs that have been thoroughly inspected across various system versions.
Since these apps have SDKs, they minimize the ever-growing security issue. The official site launches happen less often than framework launches. Since they have lengthy launches, users are assured of more secure software.
Top use cases for building a native app
Here are the top four use cases when businesses should go for native mobile app development.
1. If investing is a top priority
If you're seeking native mobile app development services for your business, you should embrace a long-term strategy. It's better to take more time to decide which app is best for your business than to develop the wrong kind of app.
If you aim to invest in your business's future, go for native apps since they offer high scalability and flexibility. You can also improve native apps easily as your business expands and its goals change.
2. If your app relies on a device's native features
The development process is more complex if the app requires more integrations and features. Furthermore, suppose you want the application to use the gadget's hardware, such as the accelerometer, microphone, and camera. In that case, it's better to go with native apps since they can access a device's hardware.
3. If you want to promote your app via ads
App promotion is half of your overall project’s success. If you want to monetize through ads, go for native mobile app development. With web-based apps, most people use ad blockers while browsing, leading to reduced revenue.
4. If user experience matters for you
Native apps are intimately tied to the site they're running on. These apps are usually executed upon the hardware on which they reside. Native applications fully integrate with gadgets and their OS capabilities, permitting developers to leverage them in suitable business cases.
Native apps offer high performance and can be customized for a specific environment. Native apps don't need abstractions or intermediaries. They have access to phone features and APIs and hence are advantageous when site features enhance the app's capabilities.
Building a custom native app for your business with TechWings
Native mobile app development is the way to go if you want to build a high-performance application for your business. While it's more costly than other approaches, it'll bring you success in the long run.
TechWings will provide you with top-notch native mobile app development services. Contact us today to build a native mobile application with an excellent user experience for any OS!